Use Facebook Apps? Been avoiding them because you thought it was too complicated? Want to know how to make them work harder for you and get more than just a ‘like’ from your customers?

 
Facebook recently announced a number of changes to make working with "Social Graph" and "Open Graph" easier than ever. But what does that mean when attracting customers to engage with your product or service?

Led by Glenn Gillen from Heroku, the cloud application platform now partnering with Facebook, this event will explain “Open Graph” and how it allows more relevant sharing of custom content on Facebook. It will demonstrate how easily a company can use these new APIs to maximum effect, by building (live!) an example website that takes advantage of them.

The event will walk you through the new app creation interface, demonstrating how quickly and easily it deploys an example app in one of 4 languages. You can see how Heroku will allow you to extend functionality and scale your app in just seconds.

Acquiring “Open Graph” know-how will help to further encourage customer engagement with your brand, raise conversion rates, and build brand loyalty - say goodbye to begging your customers to ‘like’ something!

All this will be done  LIVE, so bring your laptops and iPads because you’ll be able to get involved in the action!

 

 

 

This event will be run as part of Internet Week Europe.

 

Bio: Glenn has spent 15 years writing software for people, the last 5 of those primarily for startups in London. After being a customer of Heroku for 4 years, he loved the platform so much he begged them to let him come work on it. They eventually relented and he's now a senior engineer on the Heroku add-ons platform.

 

The format of this event is as follows:

6.30pm Doors open, then drinks & networking

7.00pm Event start

8.00pm More drinks & networking

 

Cancellation Policy

Tickets for events at TechHub and sold through Eventbrite are non-refundable, except in the following circumstances:

1. In the event of a sold out event and where we are able to resell the ticket (TechHub will not be liable for unsold tickets);
2. In the event of postponement of the event, where your ticket will be valid for the rescheduled date or you will be entitled to a refund;
3. In the event of cancellation of the event in which case a refund will be made.

TechHub retains the right to refuse entry

 

To get to TechHub

• Take Exit 5 from Old St tube station up to City Rd
• It's about 20 seconds straight ahead on your right, at number 76-80 

See you @TechHub!

 

About TechHub

 

TechHub is a new and exciting project creating a physical space in London for tech start-ups not just based nearby but entrepreneurs and others in the tech industry from across the UK, Europe, the US and beyond.

We've created a new community space reflecting the vibrancy and global outlook of the technology scene.

TechHub is affordable and accessible, with a great environment to bring together the right people in one place - the people who really do want to change the world through their businesses. We're right on 'Silicon Roundabout' in the Old Street area of London where there is an existing cluster of tech start-ups.

 www.techhub.com